About Us
Who We Are
Our passionate team was founded in 1993 and our knowledge and expertise continues to grow. We focus on continually improving our technologies to strive for excellence and evolving our internal processes to improve our client service experience. We believe in collaboration across our internal teams, with our many valuable corporate and education institutional partners, and with our clients who help shape our innovative solutions.
Advanced Measurement & Analysis Group Inc. (AMAG) is a specialized engineering diagnostic service provider. Our mission is to provide exceptional diagnostic services and assist industrial facilities in measuring and monitoring their performance via our uniquely accurate CROSSFLOW™ Clamp-on Ultrasonic Non-Intrusive Flow Meter.
We are best known for measuring flow of liquids non-intrusively at nuclear power plants around the world. Our non-intrusive, clamp on meters allow for measuring flow in pipes in high temperature, high radiation areas with accuracy to within ±0.3%. This high level of accuracy provides our clients with the confidence to maximize electrical output, while maintaining appropriate levels of safety margin.
Our Team

Ronald Quinsay
President
Molecular Genetics and Molecular Biology Diploma at University of Toronto
Ron joined our team in 1995 as a Production Technician, over his tenure with AMAG he has worked in almost every aspect of the business from software development to field execution. In 2017 Ron took on his most recent role of President, where he oversees the strategic business operations and ensures our vision aligns with the board of directors. He is highly involved in resource management, cross-functional team leadership, and new business development, but is always happy to assist our team in the field.
- Leadership
- Research and Development Vision
- Strategic Partnership Management
David joined the AMAG team in 2018 as our COO and has made great improvements in our overall project execution. He continues to play a key role in the strategic planning and managing of our day-to-day operations.
- Strategic Planning
- Leadership
- Operational Management

David Choat
Chief Operating Officer
B.Sc Applied Physics University of Lancaster and MBA Open University

David Zobin
Vice President of Engineering
Ph.D. in Physics from McGill University
David has long been a partner and advisor to AMAG, since our inception in 1993. In July 2016 David joined as our VP of Engineering to oversee our engineering team and product development. With over 40 years experience in the nuclear field David is recognized as one of the leading North American experts in reactor power measurements, calibration & compliance, as well as thermal performance monitoring & improvement. His expertise contributes greatly to AMAG.
- Research and Development
- Process Improvement
- System Development
- Account Management
- Solution Selling
- Business Development

Tanya Bodiroga
Vice President of Marketing & Business Development
Business Administration, Marketing Diploma, McMaster University
OCNI Board of Directors, Board Secretary
Our Story
AMAG (Advanced Measurement & Analysis Group Inc.) was founded in 1993 by a group of specialists with extensive experience in plant design, operations and in developing technologies used to provide technical support in the power industry related to plant performance monitoring, diagnostics and improvement.
Our team includes specialists in the areas of fluid mechanics, statistical and data processing, plant performance modeling and monitoring as well as design, development and testing in software, electronics and ultrasonics.
We specialize in providing flow measurement solutions by supplying non-intrusive, clamp-on, accurate flow and temperature measurements based on cross-correlation principal resulting in significant improvements in the power industry world wide.
Our Partners




